About the Session
Max Van der Pols is a serial entrepreneur. At the age of sixteen his first business venture was a drive-in discotheque format labelled Delicious Beats. He now owns SPARC International, Manifest Productions and I.M.X Ventures.
Max spent over 15 years with top tier companies in Business Consulting across Europe and Asia Pacific. To combine all facets of Business Strategy Consulting with state-of-the-art Market Research, he started SPARC - which helps companies harness the power of market research and data analytics.
This is the perfect session for any founder looking to implement market research and data science into their startup.
Questions to be answered
What are the major components of a market research/data analytics operation?
Why should entrepreneurs utilize data science, even if their startups are not tech-focused?
How should I decide between in-house and outsourced research and analytics?
When should startups start using research and analytics?
What are the metrics of success for market research and data science?
How does a founder implement changes from the conclusions drawn?
Resources & Recommended Readings
To be updated.