The Covid-19 outbreak is unlike any previous crisis: traditional crisis-response approaches will not be sufficient. CEOs need to act now, and act aggressively.
A CEO Plan for Coronavirus: Actions to Take Now
Let's start at the top: Take care of your people. Around the world, that's everyone's first duty-to themselves, their loved ones, their friends and neighbors. For millions of brave healthcare workers and others, it means caring directly for those who are sick.
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